2026-11-09 14:44
Press release
Björn Axén celebrates the opening of reimagined Stockholm flagship
Swedish haircare brand, Björn Axén, opens the doors to its newly renovated and reimagined Stockholm Flagship at Norrlandsgatan 7.
In 1963 Björn Axén brought glamour and creativity from Paris to Sweden when he opened his first salon in Stockholm. It wasn´t long until he was on everyone’s lips, putting hairdressing on the map. Since then, Björn Axén has grown into a highly established company synonymous with expertise and quality, offering sustainable haircare products for all hair types.